Jio vs Airtel vs Vi

Jio vs Airtel vs Vi: Entry-level Prepaid Recharge Plans, Compared

Updated: September 27, 2025

If you’re searching for the most affordable prepaid plan in September 2025, the telecom landscape has shifted dramatically. With recent price adjustments and the removal of ultra-budget options, finding the right entry-level plan requires careful comparison.

The Indian telecom market has witnessed significant changes in 2025, with operators restructuring their prepaid portfolios to focus on sustainable pricing. What once started as a race to the bottom in pricing has now evolved into a battle for value—balancing cost with meaningful benefits that actually matter to everyday users.

The New Reality of Entry-Level Plans

Gone are the days of sub-₹100 monthly plans with data benefits. For a month, Jio’s Rs 189 recharge plan is cheaper than Airtel’s Rs 199, but the latter offers more daily SMS compared to Jio. This shift represents a fundamental change in how telecom operators approach budget-conscious consumers.

The entry-level segment now starts at approximately ₹150-200 for basic plans, with data-inclusive options beginning around ₹239. Each operator has taken a different approach to structuring these plans, creating distinct value propositions that cater to specific user needs.

Cheapest daily-data plan you can actually live with

Entry-Level Prepaid Plans (Sept 2025)

OperatorPlan PriceData / DayValidityVoice / SMSApprox Cost per GBNotes
Jio₹2991.5 GB/day28 daysUnlimited₹6.67/GBBest value for data
Jio₹3492 GB/day28 daysUnlimited₹6.23/GBIdeal for moderate users
Airtel₹2991 GB/day28 daysUnlimited₹9.97/GBBasic option, no OTT
Airtel₹3491.5 GB/day28 daysUnlimited₹7.76/GBGood balance of price/data
Vi₹2991 GB/day28 daysUnlimited₹9.97/GBRecently cut validity
Vi₹3491.5 GB/day28 daysUnlimited₹7.76/GBBest Vi plan right now

Takeaway: If you can keep usage near 1.5GB/day, Jio ₹299 is the most generous daily-data “entry” pack right now. Airtel and Vi start with 1GB/day at ₹299. Hindustan Times

Quick tip: Prefer calendar-month validity? Jio also offers a month-aligned 1.5GB/day pack (₹319 “calendar month”), handy if you hate 28-day cycles

Reliance Jio, which disrupted the market with aggressive pricing, now positions its entry-level plans differently. The operator’s most affordable data plan starts at ₹239, offering 1.5GB daily data for 28 days—a sweet spot for light to moderate users.

Key Jio Entry Plans:

  • ₹189: Voice-focused plan with minimal data
  • ₹239: 1.5GB daily data, 28 days validity
  • ₹259: Calendar month validity option
  • ₹349: 2GB daily data with 5G benefits

Jio’s entry-level complimentary Unlimited 5G data prepaid plan starts at Rs 349. The plan includes unlimited voice, 100 SMS per day, and 2GB data per day (56GB total), all with a validity of 28 days.

What sets Jio apart is its ecosystem approach. Even entry-level subscribers get access to JioTV, JioCinema, and other digital services. The ₹259 plan introduces an interesting calendar-month validity concept, ensuring consistent billing cycles regardless of the month’s length.

Airtel’s Premium Touch at Entry Level

Bharti Airtel has positioned itself as the premium choice, even in the entry-level segment. Starting at ₹199 for basic plans, Airtel focuses on reliability and additional perks that justify the slight premium over competitors.

Airtel’s Entry-Level Options:

  • ₹199: 2GB total data, 28 days validity
  • ₹299: Entry-level unlimited 5G in select circles
  • ₹349: Daily data with premium benefits

The Rs 199 plan offers unlimited voice, 100 SMS per day, and 2GB of data, valid for 28 days. Airtel sweetens the deal with complimentary HelloTunes and, surprisingly, Perplexity Pro AI subscription worth ₹17,000 for 12 months—an unexpected premium in an entry-level plan.

The network quality argument plays strongly here. Airtel banks on users willing to pay slightly more for perceived superior network experience, especially in urban areas where network congestion can impact user experience.

Vi’s Aggressive Pricing Play

Vodafone Idea (Vi), fighting for market share, has adopted the most aggressive pricing strategy. Vi’s Rs 99 recharge plan is the lowest among the private telecom service providers but offers minimal benefits.

Vi’s Budget-Friendly Plans:

  • ₹99: Bare minimum for SIM activation
  • ₹155: Voice-centric with limited data
  • ₹299: Unlimited 5G in Mumbai (pilot)

Vi’s approach targets the extremely price-sensitive segment that prioritizes keeping their number active over extensive benefits. The operator has also launched targeted 5G trials, offering unlimited 5G at ₹299 in Mumbai—undercutting both Jio and Airtel significantly in that market.

Voice-Only Plans: The Hidden Gems

For users who primarily need calling facilities, all three operators now offer voice-only plans at approximately ₹5 per day. India’s top operators Reliance Jio, Bharti Airtel, and Vodafone Idea (Vi) have quietly entered a new battlefield: voice only prepaid plans priced at around Rs 5 per day.

Voice-Only Comparison:

  • Jio ₹448: 84 days, unlimited calls, 1,000 SMS
  • Airtel ₹155: 24 days, unlimited calls, 300 SMS
  • Vi ₹145: 21 days, unlimited calls, 300 SMS

These plans cater to feature phone users, senior citizens, or secondary SIM holders who don’t require data but need reliable voice connectivity.

Data Add-Ons and Boosters

Understanding that entry-level users might occasionally need extra data, operators offer strategic boosters:

Quick Data Top-Ups:

  • Jio: ₹15 for 1GB (1 day), ₹25 for 2GB (2 days)
  • Airtel: ₹19 for 1GB (1 day), ₹29 for 2GB (1 day)
  • Vi: ₹16 for 1GB (24 hours), ₹32 for 3GB (validity of existing plan)

These boosters provide flexibility without committing to higher-tier plans, perfect for occasional usage spikes like video calls or app downloads.

5G Access: The New Differentiator

The 5G rollout has added another dimension to plan comparisons. Jio offers affordable unlimited 5G plan at Rs 349 with IPL 2025 bonuses. Vi launches Unlimited 5G in Mumbai at Rs 299, targeting budget-conscious users.

5G Availability at Entry Level:

  • Jio: Unlimited 5G from ₹349 plans
  • Airtel: Select circles from ₹299
  • Vi: Limited rollout, starting ₹299 in Mumbai

Jio leads with wider 5G coverage, while Airtel focuses on quality in metro cities. Vi’s limited but aggressive 5G pricing in select markets shows its strategy to win back users in key areas.

Hidden Costs and Fine Print

Entry-level plans often come with limitations not immediately apparent:

Common Restrictions:

  • Reduced speeds post daily-data limit (64 Kbps)
  • Charges for premium SMS services
  • Limited or no international roaming
  • Restricted access to customer priority support

Post-FUP speeds of 64 Kbps essentially make data unusable for anything beyond text messaging, pushing users toward purchasing boosters or upgrading plans.

Regional Variations and Special Offers

Pricing isn’t uniform across India. Operators offer location-specific plans based on competitive dynamics:

Circle-Specific Benefits:

  • Metropolitan areas see more 5G-inclusive plans
  • Rural areas get extended validity options
  • State-specific promotional offers during festivals
  • Student discounts in university towns

Mumbai and Delhi often receive pilot offers first, with Vi’s ₹299 unlimited 5G plan in Mumbai being a prime example of targeted regional pricing.

Making the Right Choice: Decision Framework

Choosing between Jio, Airtel, and Vi depends on individual priorities:

Choose Jio if:

  • You value bundled digital services
  • 5G coverage is available in your area
  • You prefer predictable monthly billing
  • JioCinema content appeals to you

Choose Airtel if:

  • Network quality is your top priority
  • You want premium perks at entry level
  • Customer service matters to you
  • You’re in a major urban center

Choose Vi if:

  • Absolute lowest price is crucial
  • You’re in their 5G pilot areas
  • You need basic connectivity only
  • You use multiple SIM cards

The Long-Term Perspective

While entry-level plans seem attractive, consider total annual costs. Jio is the most balanced choice for most users. Its plans are competitively priced, offer true unlimited 5G data, and include extra perks like JioTV, JioCinema, and JioSaavn Pro on select packs.

Annual Cost Comparison (Basic Data Plans):

  • Jio: ₹239 × 13 recharges = ₹3,107
  • Airtel: ₹199 × 13 recharges = ₹2,587
  • Vi: ₹155 × 17 recharges = ₹2,635

Surprisingly, Airtel’s seemingly premium pricing can work out cheaper annually due to longer validity periods on certain plans.

Future Outlook and Recommendations

The telecom landscape continues evolving rapidly. With 5G expansion and potential market consolidation, entry-level plans will likely see further changes. The removal of ultra-budget plans signals a new phase where operators prioritize sustainable revenue over market share at any cost.

For budget-conscious users, the current sweet spot sits between ₹200-350 monthly, balancing essential features with affordability. The ₹99-155 ultra-budget segment serves only the most basic needs, while anything above ₹350 enters the regular user category with substantially better benefits.

Smart consumers should evaluate their actual usage patterns, consider annual commitments for better value, and remain flexible as operators frequently adjust their offerings. The days of rock-bottom pricing may be over, but competition ensures reasonable options remain available for entry-level users.

Key Takeaways

The entry-level prepaid market in 2025 reflects a maturing telecom sector. While prices have increased from historical lows, users receive more value through 5G access, digital services, and improved network quality. Jio offers the best ecosystem integration, Airtel provides premium features even at entry level, and Vi maintains the most aggressive pricing where it needs to compete.

Remember to factor in your location, data needs, and long-term costs when choosing. What appears cheapest monthly might not offer the best annual value, and the lowest-priced plan might lack crucial features you’ll end up purchasing separately.


Note: Prices and plans mentioned are as of September 2025 and subject to change. Always verify current offerings on official operator websites before making purchase decisions.

Muzamil Ahad

Muzamil Ahad
Founder & Lead Editor, doordasherhelpcentral.com
With over 5 years of experience in mobile and automotive technology journalism, Muzamil has:

Tested 50+ smartphones—from entry-level to flagship.
Conducted 25+ vehicle field tests, including EVs and hybrids.
Published 200+ in-depth articles covering specs, benchmarks, and buyer guides
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